According to Live Direct Marketing's daily Tranco top-1M scan (July 13, 2026), Shopify is the SaaS sender for 5,381 domains — 0.87% of 617,702 SPF-publishing domains. Detection method: include: mechanisms in the SPF record.
Shopify is a SaaS e-commerce platform operated by Shopify Inc. that enables merchants to send transactional and marketing email—order confirmations, shipment notices, promotional messages—from their own branded domains via Shopify's centralised mail infrastructure.
SPF data shows Shopify concentrated among smaller and medium-sized retailers in .com domains, often paired with Google Workspace. Senders using Shopify must correctly configure SPF and DKIM in their domain records for reliable delivery; receivers will encounter increasing traffic from Shopify-authorised domains and should recognise its authentication patterns to distinguish legitimate merchant mail from spoofed attempts.
| Tranco rank band | Domains | Share of its base |
|---|---|---|
| Top 1,000 | 4 | 0.1% |
| Top 10,000 | 31 | 0.6% |
| Top 100,000 | 360 | 6.7% |
| Top 1,000,000 | 4,064 | 75.5% |
| Unranked | 922 | 17.1% |
| TLD | Domains | Share | |
|---|---|---|---|
| .com | 3,639 | 67.6% | |
| .co.uk | 193 | 3.6% | |
| .com.au | 157 | 2.9% | |
| .de | 149 | 2.8% | |
| .org | 130 | 2.4% | |
| .ca | 104 | 1.9% | |
| .jp | 71 | 1.3% | |
| .fr | 63 | 1.2% | |
| .co | 56 | 1.0% | |
| .co.jp | 54 | 1.0% |
Cross-tabulated from the same daily snapshot — the other email services seen on the same 5,381 domains.
| Type | Service | Domains | Share of Shopify users |
|---|---|---|---|
| Mailbox | Google Workspace | 2,434 | 45.2% |
| Mailbox | Microsoft 365 | 1,578 | 29.3% |
| Mailbox | Unknown / Other | 196 | 3.6% |
| Mailbox | Self-Hosted | 169 | 3.1% |
| Mailbox | Mimecast | 161 | 3.0% |
| Mailbox | Proofpoint Essentials | 96 | 1.8% |
Because Shopify sends transactional and marketing mail from merchant domains, those domains must authorise Shopify's infrastructure by adding its SPF include mechanism to their SPF records and configuring DKIM signing. Misconfigured or missing authentication is a primary cause of Shopify email failing to deliver or being flagged as spam; senders should verify their SPF and DKIM setup before troubleshooting reputation issues with Shopify-sourced mail.
See the full Shopify data page (KPI cards, trend, sample domains) →
Yes — if you use Shopify to send transactional or marketing email from your domain, you must add Shopify's SPF include mechanism to your SPF record to authorise Shopify's mail servers. Failure to do so will cause emails to fail authentication and be rejected or marked as spam by receiving systems.
5,381 domains in the Tranco top-1M use Shopify as their SaaS sender as of July 13, 2026 (0.87% of SPF-publishing domains), according to Live Direct Marketing's daily DNS scan.
Shopify accounts for 0.87% of SPF-publishing domains in the top 1M. Whether you should seed a test mailbox there depends on how much of your audience it represents — the co-usage table above shows the services it appears alongside most.
Shopify is growing — its share moved +0.06 pp over the last 30 days (as of July 13, 2026).
Shopify's largest TLD is .com (67.6% of its domains); it appears across 146 TLDs in total.